Without succeeding in digitization and executing a disruptive change in integration of engineering processes companies will fail to survive the crisis! 

During the last years companies have been evolutionary changing and adapting market needs by increasing electronics and software into their products and adjusting their engineering processes. 
in times of crisis, this creeping development is not enough. In order to take account of the "survival of the fittest" paradigm, it is now necessary to approach the digital transformation in an accelerated and disruptive way.  

This requirement is often challenged by the financially strained situation also caused by the crisis. Initiatives are reviewed, discussed and in a lot of cases have to be stopped. 

But why is it so hard for digitization initiatives to not end in huge cost and not support value generation in a sufficient way?  

Looking at the possibilities of IT, it seems we have everything to support value generation with digitization and seamless solution architecture. In this presentation we will explain, how value creation is enabled by strategic company decisions for digitization and what are the key elements in going that journey, creating disruptive value to the company while providing continuity to the business users.